Practical notes on selling and getting found online
Short, specific articles from client work: which platform to pick, how to fix tracking, what to test in ads, how to prepare 3D files. No filler, every post ends with a next step.
sample titlesThe blog is being written. Every title below is a sample of what is planned, not a published article; dates are filled in when a post goes live.
Latest planned
samples- EcommerceShopify or WooCommerce for a Finnish store: the questions that decide itExplainer, about 10 min (planned), not yet published
- SEOCategory pages that rank: structure before copyHow-to, about 9 min (planned), not yet published
- TrackingOne purchase, counted once: matching GA4, Google Ads and MetaHow-to, about 10 min (planned), not yet published
- AccessibilityThe European Accessibility Act for small online shops: where to startExplainer, about 9 min (planned), not yet published
- Paid adsWhat to test first in a small Google Shopping accountHow-to, about 8 min (planned), not yet published
- Paid adsMeta Ads for a small store: the first 30 days of a testHow-to, about 9 min (planned), not yet published
Start here: five articles, five decisions
If you read nothing else, read these. Each one settles a decision that costs real money when it goes wrong, and ends at the service page that does the work.
- 1Paid adsBreak-even ROAS: the one number to know before you spend on adsWork out the return your ads must reach before they make a cent of profit, with VAT and refunds in the sum.feedsPaid ads management
- 2EcommerceShopify or WooCommerce for a Finnish store: the questions that decide itCatalogue size, payment methods, who edits the site and three-year cost, in the order they matter.feedsEcommerce stores
- 3SEOCategory pages that rank: structure before copyHeadings, filters, internal links and the intro text that helps, before anyone writes 300 words of filler.feedsEcommerce SEO
- 4TrackingOne purchase, counted once: matching GA4, Google Ads and MetaEvent names, transaction IDs and deduplication, so three platforms stop reporting three different sales.feedsGA4, GTM and server-side tracking
- 5AccessibilityThe European Accessibility Act for small online shops: where to startWho is likely to be in scope, what WCAG 2.2 AA means for a checkout, and why to check your own obligations.feedsEuropean Accessibility Act
Sample titles, not yet published. Each opens the article template; the first is written out in full as a sample.
The topic map
Nine topics, each with its own page of articles and the service it connects to. Each square is one planned article on the sample list. planned, not published
Reading about a problem you already have? Describe it in two lines and get a written quote.
Get a free quoteWhat every post will contain
The same four parts in every article, so you can skim to the answer and leave with something to do.
The answer first
A two-sentence summary and three key takeaways at the top. If that is all you needed, you can stop there.
Real units and quirks
Euros excl. VAT, percentages, file formats, field names as the platform shows them, and the setting that catches people out.
Dated and checked
A last-updated date and a note wherever a price, fee or limit belongs to the platform and may change.
A next step
Three steps at the end: one you can do now, the free tool that helps, and the service page if you want it done for you.
Questions about the blog
How often do you publish?
There is no fixed schedule yet. The first articles are being written now, and the titles on this page are samples of what is planned. Once the blog is live, new posts come from questions clients ask more than once, and older posts are rechecked whenever a platform changes its rules.
Can I request a topic?
Yes. Send the question through the short form on this page or by email, in a sentence or two. If other store owners are likely to hit the same problem, it goes on the list for an article. If it is specific to your shop, you get a direct reply instead, usually within one working day.
Are the articles written by you?
Yes. Every article is written by me, Nusrat, from work on real stores, ad accounts and servers, and carries my name and a last-updated date. Platform facts are checked against the platform's own documentation at the time of writing, and anything likely to change, such as prices or limits, points to the official page.
Get a free quote
Read something that sounds like your shop? Tell me the platform and the problem in two lines. You get a written, fixed-price quote within one working day, or a topic suggestion for the blog if that fits better.
Pikselipolku is an independent studio and is not affiliated with Shopify, WooCommerce, Google, Meta, Microsoft, Blender or any other platform named here.
Or email hei@pikselipolku.fi